Partnered with Cinco’s retail team to push the boundaries of 2D and 3D retail design for their high-profile sportswear client. Leveraged my expertise in the retail industry to craft compelling, campaign-driven visuals while designing immersive structural vignettes and in-store moments that brought the brand narrative to life.
These projects were an exercise in contrast—on one end, shaping the pinnacle expression of the brand at retail, and on the other, developing scalable yet premium executions that maintained design integrity. A true study in balancing aspirational storytelling with the realities of retail.